Chef buisness cards. Thoughts?

Discussion in 'The Late Night Cafe (off-topic)' started by chef-nicholas, Sep 22, 2015.

  1. chef-nicholas

    chef-nicholas

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    Hello all, my name is Nicholas Harms and I am the Chef of a local restaurant here in the Bay Area, California. I have a impressive background/resume and have recently made the newspaper so you could say I have put my name out there pretty well. My question is this, I have recently got business cards for myself and am wondering if having a buisness card and being a chef is too "loud". I would love to hear some opinions. Thanks!
     
  2. panini

    panini

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    Nicholas, it appears you're at two places. Do either of the restaurants provide you with cards? Most places will provide them for you for it's only more exposure for them.

    If you're looking to just to expose yourself as a Chef, just keep in mind how your current place might view that. I have always had a card. It's a great way to network with other Chefs or people in the industry although the phone has mostly done away with that. I also use it to expose the place where I work. One thing I've learned about cards over the years is, don't leave home without them. Doesn't look good if someone asks you for one and your fumbling around looking for one.
     
  3. flipflopgirl

    flipflopgirl

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    I have carried cards since forever.

    Just has my name and email address on it .

    If it is a serious "thing" I will add my cell number by hand.

    Makes the recipient feel "special" lol.

    Reminds me of back in the day where I would write my name and contact number on boys arms.

    Shame on me.

    mimi
     
  4. chefwriter

    chefwriter

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    I knew there was something I've been meaning to do. Business cards are a great, easy way to provide anyone with your contact info. I'm not a fan of the fancy ones. Put a simple logo or picture on it at most, just to make it more visible when some one is looking through their collection to find yours but name and contact info is really all you need. Straightforward easy to read font is best as well. 

    Self promotion is what you are doing. Nothing wrong with that. 
     
    Last edited: Sep 22, 2015
  5. foodpump

    foodpump

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    Ummm...why?

    If you are a partner in the restaurant, then sure, go for it.  If you are self employed, then go for it.

    Basically, if you are doing sales you need business cards.

    But if you are the Chef of a busy restaurant, (ie "production" not sales) business cards are a p.i.t.a.. 

    If you hand them out to people, they will stay in a pocket until the garment gets cleaned. 

    If people ask for them,75% will want to sell you something (insurance, cars, Viagra, etc) 20% will want donations for charities, 3% will want your labour or ideas or know-how from you for their own interests, and the last 1% are genuine customers. 

    If you want to get your name out there with bloggers/journalists etc. have a "info"page on the restaurant's website .

    Just my thoughts, based on 33 years in the biz.....
     
  6. ed buchanan

    ed buchanan

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    Mine says   My Name , my phone cell ,and, home , my fax , my internet,,  and only says 

                                                      C U L I N A R Y  A R T S

                                                R E C I P E   D E V E L O P M E N T
     
  7. nate

    nate

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    I'm more often then not, one of the 75% of people that are trying to sell you something that Foodpump mentioned, so take that for what it is worth.  I do countless trade shows and net work with tons of chefs, owners, and buyers.  I personally think you should always have a card available, but be careful with that Cell number, write it in like Flipflop said.  I like the chef cards that are closer to a mini resume, i have seen links to LinkedIn accounts on the cards with an email and name.  Whats can having one in your wallet hurt?  

    REMEMBER!  The MOST important part of a business card is the BACK of the card!  It is for writing notes on, do not get gloss, do not put images on it, just keep it white!
     
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  8. cerise

    cerise Banned

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    FWIW, the only business cards I go to are magnetized on the refrigerator for the plumber and A/C guys.  If you want to put yourself "out there" you might consider the social media (gag), or getting a publicist. My telephone/address book was crammed with scraps of paper & cards I have discarded.  Paper is old hat.
     
    Last edited: Sep 23, 2015
  9. flipflopgirl

    flipflopgirl

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    The fisherman and I have been together for 10 years and I still have his card in my wallet.

    Has his b-date and ss# on the back.

    Still dig it out a couple of times a year (MD insurance forms mostly).

    Numbers were never my thing lol.

    mimi
     
    Last edited: Sep 23, 2015
  10. pete

    pete Moderator Staff Member

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    Cerise, what do you think most PR people (publicists) are going to do? They are going to get you out on social media.  Whether you like social media or not, it is a very important tool in advertising and developing a brand.

    I used to always carry cards, 2 in fact.  One for the place that I was working at and one for me, personally, as a chef.  There are times when both come in handy-trade shows, sales people, potential hires get the restaurant business card.  Other networking-then often gets my personal business card.
     
    Last edited: Sep 23, 2015
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  11. cerise

    cerise Banned

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    Congrats on the positive exposure.  It's really your call, and what you're trying to promote.  There's a right time and place, and I would focus on what you print on the card.

    @Pete. Glad you asked.  PR was my bread and butter for many years.  I gave my personal opinion, and mentioned social media. We came up with some pretty creative publicity, stunts, & worked with the media, etc.  Now there's the internet/Facebook, etc., selfies (or dressing in a big chicken suit, & standing on Hollywood & Vine, lol.)

    Here's a new one. Put Your Selfie On a Pancake:

    http://laist.com/2015/09/24/pancake_selfies_are_the_future.php
     
    Last edited: Sep 25, 2015
  12. panini

    panini

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    I know I'm old and there are many devices that do the same thing as cards. I have to say that the most recent food functions I've attended. Cards are alive and well !