I started the catering program out of a unique restaurant (the restaurant is a nonprofit, pay-what-you-can model; catering proceeds support the mission of the restaurant) a bit less than a year ago and growth has been pleasantly steady just due to people who know and like the restaurant, want to support the mission, have attended events and been impressed, and word of mouth. To this point I've done no advertising or marketing, except occasional social media posts on the restaurant's facebook/instagram. Now that we've got some solid staff members and a lot more of our ducks in a row (read: actually ready to grow), I'm looking to implement a solid marketing plan. Any recommendations on where to start? I know next to nothing about marketing and am curious to hear what has and has not been effective for some vets in the business. Thanks!