Burger King

Joined Jan 26, 2002
Not sure if this is the right forum, but........

Rick Bayless and Burger King...what's up with that?

What's next? Bobby Flay and Arbys?
Joined Dec 4, 2001
I usually mute commercials 'cos they are so annoying. I saw Rick pop up on the tube so I unmuted and I was shocked that it was a BK commercial. The guy isn't hurting for cash that he needs to sell out to fast food... is he?

Joined Jul 3, 2002
Thanks :confused: Suzanne. I just skimmed those 16 pages. UGH! I was kind of horrified when I read about this here, but after wading through all that self-righteous indignation, I almost feel sorry for the guy. (almost). I need an aspirin.
Joined May 16, 2003
If I were as well known and respected as Bayless, I would be leary about being associated with Burger King.

However, if they're paying big enough bucks, maybe 7 figures for a series of commercials, and now he can retire a decade sooner or solidify his kids' financial future, I don't think you can really blame the guy.
Joined Mar 2, 2002
I, too, skimmed those other pages. Didn't care too much for the attitude. For one thing, I didn't agree that people who go to Burger King don't know who Rick Bayless is. I go to Burger King. I go to Subway. I know those restaurants aren't the same thing as what Alice Waters has done. That doesn't mean I don't know who those people are or that I can't appreciate the difference. I'm not a fat, stupid American. But I am an American, and I am busy. Sometimes I just need to grab something to eat.

I'm not sure that it's Rick's fault that society has become that busy - or that we seemingly "need to go corporate" in order to survive. "Heck!" The last time I saw Eric Clapton, he was sponsored by a car company. Does that make his influence on music any less? Not in my mind.

What I do know, is that in my little po-dunk town, it is virtually impossible to survive without big corporate money. I survive, three plus years into my small business, out of being ornery more than anything else. I refuse to give up! Will I really ever get ahead with this attitude? Probably not. Do I value my accomplishments? Absolutely. Would I breathe a huge sigh of relief if someone with any amount of money, let alone Burger King, started paying attention to me tomorrow? Yes, totally. If that happened, I would have time to love food again.

Just thoughts,



Joined Apr 4, 2000
I almost choke on my apple when I saw it was a commercial. At first I thought it was an add for a new cooking show or some piece of equipement but Burger King??? Why????


Staff member
Joined Oct 7, 2001
Hey, it hasn't hurt his restaurants or his rep. considering the business his places are still doing, and **** $20,000-$40,000 for an afternoon's work. I'd sign up also if anyone wants me!! Most (not all, but most) of those self-righteous freaks would do the same if the offer was presented to them. They are just mad because it wasn't them making the easy money. Sorry but if I got an offer like that I wouldn't look at it as selling out, I'd look at it as another year of my kid's education I just paid for!!

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