Where I work part time, is a prestegious country club in Boca, Florida. We tried an experiment. We have a 95 % jewish clientel. Naturally they are all Mavens on chopped liver. They were buying commercial chopped chicken liver already made in 5 pound pails We decided to make our own , The real way ,carmelized onion in 1/2 oil 1/2 schmaltz, hard cooked eggs, cooked chicken liver in oven( not sauteed) cooked on a rack and slightly salted to draw out all blood. salt and pepper. The people said they favored the prepared one . The prepared one had soy protein, cracker meal , sugar ,and or corn syrup, citric acid and sodium benzoate(a preservative) We made it in 10 pound batches. We then set out to duplicate the premade . We did this by cutting our liver amount down to about 6 pounds increasing our eggs. using panko crumbs instead of cracker meal, added textured soy protein, citric acid, cane sugar, s&p and the same onions we used before Now they love it the only thing we did not use was benzoate as you must have permit to purchase(it is actually toxic if more then 1/10 of 1% is used. We saved a lot of money by cutting back on the liver amount as we use about 80 pounds week.. Goes to prove Americn taste buds are used to sugar and salt which is basis of all pre- prepared food . Commercial Tuna salad , chicken salad and shimp salad also contains added cracker meal to increase their weighs. (read the labels)So you are paying lets say $3.99 pound for cracker meal. Only in America !