Unassuming, affordable, practical— these are the words that come to mind when describing Rival’s 10 cup rice cooker. It does what it’s supposed to do, namely: it cooks rice, without fanfare. Plug it in, turn it on. There is one other button to push should you choose to keep the rice warm after cooking. And a steamer basket is included in which to steam, say, vegetables, if you are so inclined, in the steam made from the heat of the rice cooking. That’s it: pretty simple.
It is not unwieldy. It is not hard to clean. It is average in every regard. And reliable.
I do not care for this rice cooker very much, it gets too hot and doesn't shut itself off, just keeps on warming and then the rice browns on the bottom. It also spews rice water all over the place. I do not recommend.