In support of a cure for breast cancer, pink is a wonderful color for the celebrity appliance in your kitchen! When you purchase this great appliance, KitchenAid will donate fifty dollars to The Susan G. Komen Breast Cancer Foundation. Cook for the Cure! More is more sometimes, at least in the world of small appliances. and such is the case with the KitchenAid Artisan mixer. It has a tilting head, like the KSM90, but it has a larger 5 qt. capacity bowl. It also gives you more oomph, as in 325 watts of cookie dough busting power. What's not to love? If you've been considering a stand mixer, this may be the perfect "starter model" for you.