Datamonitor's Beer - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the Beer industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.Scope of the Report Contains an executive summary market values, and segmentation Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies Incorporates in-depth five forces competitive environment analysis and scorecards Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. . Includes a five-year forecast of the industryHighlightsThe Scandinavian Beer market had a total market value of $7,383.8 million in 2008. Norway was the fastest growing country with a CAGR of 3.5% over the 2004-2008 period.Within the Beer industry, Sweden is the leading country among the Scandinavian countries, with market revenues of $3,063.5 million in 2008. Beer industry in Sweden is expected to lead the Scandinavian countries with a value of $3,225.6 million in 2013. Why you should buy this report Spot future trends and developments Inform your business decisions Add weight to presentations and marketing materials Save time carrying out entry-level researchMarket DefinitionThe beer market consists of ales, stouts & bitters, low/no alcohol beers, premium lager, specialty beers and standard lager. The market is valued according to retail selling price (RSP) and includes any applicable taxes.