Ambitious Brew: The Story of American Beer

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By:
Harvest Books
  • Ambitious Brew, the first-ever history of American beer, tells an epic story of American ingenuity and the beverage that became a national standard. Not always America’s drink of choice, beer finally took its top spot in the nation’s glasses when a wave of German immigrants arrived in the mid-nineteenth century and settled in to re-create the beloved biergartens they had left behind. Fifty years later, the American-style lager beer they invented was the nation’s most popular beverage—and brewing was the nation’s fifth-largest industry, ruled over by titans Frederick Pabst and Adolphus Busch. Anti-German sentiments aroused by World War I fed the flames of the temperance movement and brought on Prohibition. After its repeal, brewers replaced flavor with innovations such as flashy marketing and lite beer, setting the stage for the generation of microbrewers whose ambitions would reshape the brew once again. Grab a glass and a stool as Maureen Ogle pours out the surprising story behind your favorite pint.
  • Author:
    Maureen Ogle
    Binding:
    Paperback
    Dewey Decimal Number:
    973
    EAN:
    9780156033596
    ISBN:
    0156033593
    Label:
    Harvest Books
    Languages:
    English
    List Price:
    $15.00
    Manufacturer:
    Harvest Books
    Number Of Items:
    1
    Number Of Pages:
    432
    Product Group:
    Book
    Product Type Name:
    ABIS_BOOK
    Publication Date:
    2007-10-08
    Publisher:
    Harvest Books
    Studio:
    Harvest Books
    Title:
    Ambitious Brew: The Story of American Beer
    Feature:
    Notes:

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